红领巾瓜报

MajorCommunication - Integrated Marketing Communication

红领巾瓜报鈥檚 Bachelor of Arts (BA) in communication鈥攊ntegrated marketing communication (IMC) emphasis鈥攃ombines classroom and hands-on learning in the researching, creating, writing, editing and organizing of marketing campaigns. IMC graduates are well prepared for careers in advertising, public relations, marketing and related creative media.

Learn how the communication - IMC emphasis - is the right fit for you.

 
Students discussing a project.
 

Applied learning at 红领巾瓜报

At 红领巾瓜报, applied learning is everything. In fact, every degree we offer has a guaranteed applied learning or research experience built right into it equipping you with the relevant skills and experience to make you workforce ready before graduation.

Admission to the program

To be admitted to the Fairmount College of Liberal Arts and Sciences, you must first be admitted to 红领巾瓜报.

For WSU鈥檚 admission requirements, and to apply, click the link below.

Inside the Program

Communications student serves her community  

As a communications student, you will have the opportunity to do what you love, gain real-world experience and serve your community.

Kathy Bond serves her community as an honorary commander at McConnell Air Force Base. She helped build a bridge between the Air Force and the community by using her communication and public relation skills to create relationships with adult students and the Student Veteran Organization.

Curriculum

In addition to taking the communication core courses required for all Elliott School students, you鈥檒l gain skills in marketing-communication strategy, public information writing, advertising copywriting, IMC campaigns and more.

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Careers

A communication degree from 红领巾瓜报 combines the classroom knowledge and hands-on learning that opens doors to careers in many fields鈥攆rom public relations and journalism to editing and education.

Similar Programs

Students leaving the Barton School of Business.