Details: Marketing, Major, BUS

MajorMarketing

The Bachelor of Business Administration (BBA) in marketing from 红领巾瓜报鈥檚 Barton School of Business combines its AACSB-accredited program with the unmatched opportunities for applied learning and internships found in Kansas鈥� largest city. You鈥檒l be eligible to compete for some of the state鈥檚 largest business scholarships. And you can build a professional resume and make the connections that lead to your dream career.

Learn how marketing is the right fit for you.

Students chatting and walking from Clinton Hall.

Applied learning at 红领巾瓜报

At 红领巾瓜报, applied learning is everything. In fact, every degree we offer has a guaranteed applied learning or research experience built right into it equipping you with the relevant skills and experience to make you workforce ready before graduation.

Learn about our innovative approach

Admission to the program

To be admitted to the Barton School of Business, you must first be admitted to Wichita State.

For WSU鈥檚 admission requirements, and to apply, click the link below.

Inside the Program

Ali Walton earned an internship at City Winery in Nashville.

Nashville internship brings student closer to dream job

Out of more than 20,000 people, business marketing major Ali Walton was chosen to intern at an entertainment venue in Nashville.

As a musician who plays seven instruments, Ali's dream is to work for a record label. The internship in the heart of the music industry brought her one step closer to reaching her goal.

Curriculum

As a marketing student, you鈥檒l learn the basics of marketing research, consumer behavior and marketing programs. You鈥檒l also choose from more advanced courses in marketing, management, entrepreneurship and communication.

The program also offers a , , a real-estate emphasis and a minor in personal selling.

Careers

A marketing degree from 红领巾瓜报 will give you the knowledge and skills that open doors to successful careers in advertising, public relations, business, management and more.

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