Stephen Porter, Ph.D.

Associate Professor

 

Education:

  • Oklahoma State University - Ph.D. in Business Administration- Marketing, 1994
  • 红领巾瓜报
    Master of Business Administration, 1982
  • Friends University
    Business Administration - Marketing, 1976

Research and Teaching Interests:

  • Research: The dyadic communication process in personal selling. Salesperson wellness lifestyle and selling effectiveness. Sales manager鈥檚 coaching and its influence on salesperson effectiveness. Adaptive selling strategy
  • Teaching: Personal Selling/Sales Management, Marketing Management, Consumer Behavior

Selected Publications:

Porter, Stephen S., Frederic B. Kraft and Devdeep Maity (April 2019), 鈥淭he Salesperson Wellness Lifestyle, Coping with Stress and the Reduction of Turnover,鈥� Journal of Business and Industrial Marketing , Vol. 34 Issue 2, pp. 347-359

Porter, Stephen S., Cindy Claycomb and Frederic Kraft (2008), 鈥淲ellness Lifestyle: A Measurement Perspective,鈥� Journal of Personal Selling and Sales Management, 28, (Winter), 53-66 .

Porter, Stephen S., Frederic B. Kraft and Cindy Claycomb (2003), 鈥淭he Practice of a Wellness Lifestyle in a Selling Environment: A Conceptual Exploration,鈥� Journal of Personal Selling and Sales Management, 23, (Summer), 189-202.

Porter, Stephen S., Joshua L. Wiener, and Gary L. Frankwick (2003), 鈥淭he Moderating Effect of Selling Situation on the Adaptive Selling - Sales Effectiveness Relationship,鈥� Journal of Business Research, 56, p. 275-281.

Frankwick, Gary L., Stephen S. Porter, and Lawrence A. Crosby (2001), 鈥淒ynamics of
Relationship Selling: A Longitudinal Examination of Changes in Salesperson-Customer Relationship Status,鈥� Journal of Personal Selling and Sales Management (Spring), 135-146.

Porter, Stephen S., Vencentia Claycomb and Charles Martin (2000), 鈥淩iding the Wave: Response Rates and the Effects of Time Intervals Between Successive Mail Survey Follow-Up Efforts,鈥� Journal of Business Research, (May) p. 157-162.

Porter, Stephen S. and Lawrence W. Inks, (2000), 鈥淐ognitive Complexity and Salesperson Adaptability: An Exploratory Investigation,鈥� Journal of Personal Selling and Sales Management (Winter), p. 15-22.